Tag: Geospatial

50 Inspiring Marketing Tips from Geospatial Rockstars
27.03.2021

What do people really think about geospatial marketing?  Let’s find out! (Updated 27th March 2021) But more importantly, why do they care about it?     It’s a total no-brainer for me. I totally live and breath marketing and geospatial (and totally unrelatedly, horses). But with a Dad whose passion is geospatial and innovation, you […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #7
25.01.2021

Getting past the pandemic 14th January 2021 Sheep Land (the Yorkshire Dales, England) Welcome to the 7th  edition of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life! A special non-contact high five to Lauren and Balaraman. Welcome to my world. […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #6
25.01.2021

31st December 2020 Sheep Land (the Yorkshire Dales, England)   Welcome to the 6th  edition of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life! A special non-contact high five to Danila and John. I appreciate you! If this email was […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #5
25.01.2021

3rd December 2020 Sheep Dog Land (the Yorkshire Dales, England) Welcome to the 4th issue of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life!  A “hello” to our awesome newbies: Lanny, Luana, Lori and Katie. THANK YOU for being here. […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #4
03.12.2020

3rd December 2020 Sheep Dog Land (the Yorkshire Dales, England) Welcome to the 4th issue of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life!  A “hello” to our awesome newbies: Lanny, Luana, Lori and Katie. THANK YOU for being here. […]

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Diary of a Geospatial Marketer: Florida Trip 2018
30.05.2018

Hello everyone, It’s been a busy time here at EBTM, with a recent trip to Florida for the the TUC 2018 conference. As some of you know I do a weekly VLOG on what EBTM gets up to in the Geospatial Marketing Industry. I am literally two weeks behind on this TopoDOT User Conference (#TUC18) VLOG […]

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Diary of a Geospatial Marketer Friday 1st December 2017
01.12.2017

A Life as a Geospatial Marketer   These videos are not edited – its just a diary…. so warts and all! Especially today..   Got my butt down to Geodata in London on Thursday 30th November to mingle with the Geospatial Industry. What a nice wee conference. Loved Martyn’s (from KOREC) presentation “What Next for the […]

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Follow These 6 Steps to NAIL Your Sales Lead Generation
30.11.2017

Remember that time one of your clients bought a complete LiDAR remote sensing system on the spur of the moment? That’s right, they didn’t. BECAUSE NO ONE DOES THAT. Here in the geo-space, people think pretty damn carefully about the technology they’re going to invest in. It takes time to make a decision. A sales […]

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How to Market Your Geospatial Company on a Tiny Budget
27.11.2017

When I say “killer marketing campaign” what do you think of? Billboards? Magazine spreads? Halftime ads at the Superbowl?     If so, stop right there, because the only thing marketing like this will kill is your budget. Believe me, a really awesome marketing campaign is no longer about splashing as much cash as you […]

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Diary of a Geospatial Marketer Friday 17th November 2017
17.11.2017

  A Life as a Geospatial Marketer   Another crazy week in the Elaine Ball Camp! The Get Kids into Survey Campaign has taken off and its been great to see how humble the Survey Community has been. I love this Industry and together we can show the world how exciting it is!   I […]

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How to Turn Your Website into a Lean, Mean, Converting Machine
01.11.2017

What company isn’t looking to turn a profit? Yep, no doubt about it; these days the geospatial industry is a hot-mess of companies all searching for the holy grail…real life paying customers. But so many people don’t invest in one crucial revenue source: the humble website. Yes you know who you are!!  Sure, you can […]

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Top 3 Explosive Marketing Tips for Geospatial Equipment Start-Ups
20.10.2017

  You’ve taken the plunge into starting your own business; all those tales of overnight success stories and raking in the big bucks are flying around your head. It’s great to dream big, right? But annoyingly, the ‘build it and they will come’ theory just isn’t always true. Marketing your business is essential to get […]

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