Category: Marketing

GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #7
25.01.2021

Getting past the pandemic 14th January 2021 Sheep Land (the Yorkshire Dales, England) Welcome to the 7th  edition of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life! A special non-contact high five to Lauren and Balaraman. Welcome to my world. […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #6
25.01.2021

31st December 2020 Sheep Land (the Yorkshire Dales, England)   Welcome to the 6th  edition of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life! A special non-contact high five to Danila and John. I appreciate you! If this email was […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #5
25.01.2021

3rd December 2020 Sheep Dog Land (the Yorkshire Dales, England) Welcome to the 4th issue of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life!  A “hello” to our awesome newbies: Lanny, Luana, Lori and Katie. THANK YOU for being here. […]

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✨5 Simple Steps for Creating a Geospatial Marketing Plan! ✨
20.01.2021

Here are 5 Simple Steps for Creating a Geospatial Marketing Plan that works for you! 1.Set a goal for your marketing Example: to grow sales by 20% in the Construction market to $1m USD. The trick is FOCUS! 📋 You need a goal in order to know where you are going and what it looks like […]

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GEOSPATIAL MARKETING ACADEMY EMAIL NEWSLETTER #4
03.12.2020

3rd December 2020 Sheep Dog Land (the Yorkshire Dales, England) Welcome to the 4th issue of the Geospatial Marketing Academy Newsletter – a fortnightly newsletter by me, Elaine Ball, on all the stuff that matters – geospatial marketing, life!  A “hello” to our awesome newbies: Lanny, Luana, Lori and Katie. THANK YOU for being here. […]

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Geospatial Marketing Academy Email Newsletter #2
16.11.2020

5th November 2020 Sheep Land (can you spot the sheep behind my garden office?)  Dear Friend, Here’s my second monthly Geospatial Marketer Newsletter, a monthly newsletter from me, Elaine Ball, on all the stuff that matters in geospatial marketing. A warm welcome to Peta, Kelly, Natassja, Jamie and Amalia! I hope you find this insightful […]

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Understanding Your Website Stats
10.07.2020

Tracking how effective your digital marketing efforts are for your geospatial business really boils down to being able track the performance metrics across all of your digital channels. When the data is integrated and flowing from each of your channels, it gives you necessary information to look for trends, see how people are interacting with […]

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GetKidsIntoSurvey releases latest poster in campaign to get children excited about careers in surveying!
14.06.2018

  Harrogate (UK), 14 June 2018 – Elaine Ball Technical Marketing, backed by a group of corporate geospatial sponsors, has released the third in a series of GetKidsIntoSurvey posters designed to help businesses and educationalists encourage more children and young people to take up surveying as a career. The campaign takes a strategic, long-term approach […]

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Diary of a Geospatial Marketer: Smart Cities Poster Edition
01.06.2018

Hello everyone! In this week’s VLOG we are delighted to announce the release of our new Get Kids Into Survey poster, Smart Cities! Our new poster has a lot more detail and brand new characters such as Draeko the Dragon sponsored by Leica, our duelling cowboys Phil-Fedor from Bowman Consulting and Robert Martin from NEI GPS as […]

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Diary of a Geospatial Marketer: Florida Trip 2018
30.05.2018

Hello everyone, It’s been a busy time here at EBTM, with a recent trip to Florida for the the TUC 2018 conference. As some of you know I do a weekly VLOG on what EBTM gets up to in the Geospatial Marketing Industry. I am literally two weeks behind on this TopoDOT User Conference (#TUC18) VLOG […]

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Diary of a Geospatial Marketer: The GeoBusiness Edition
25.05.2018

What an awesome few days at GEO Business 2018, here is my round up from the event! Sending out a big thank you to Versha Carter Caroline Hobden and team for a brilliant show! #geospatial #Geobiz Elaine  

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Diary of a Geospatial Marketer: Smart Cities Revealed
26.04.2018

Hello everyone, This week we have BIG NEWS PEOPLE! The National Society of Professional Surveyors (NSPS) are onboard with #GetKidsintoSurvey. A huge thank you to Timothy Burch Trisha Milburn and team! Get the scoop on my up and coming talk at TUC, the TopoDOT user conference in Orlando next month where I will be delving into […]

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