Tag: Geospatial

LinkedIn Home Page – Geospatial
06.12.2015

LinkedIn Home Page – Geospatial (Part 1) and LinkedIn Profile Page (Part 2) I get asked all the time about quick and easy tips on using all types of Social Media Tools for the Geospatial Industry Globally.  So, I’m putting ‘sound-to-video’ and creating through Camtasia (My fabo new application! Whoop!) a series of clips dedicated […]

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Expanding your business through resellers
11.09.2015

Are Resellers key for your business?  Part of our remit with a lot of our clients is to help them expand their business globally and for a lot of them, the best route to do this is via resellers and partners. Over the next month or so we will release a few blogs that will […]

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Shooting Videos for clients – the pro’s and the con’s
21.04.2015

Shooting Videos Organisation is key Sitting in Craiglash quarry, in the highlands of Scotland in a pimped up high viz van watching our video crew setting up for a shoot is somewhat inspiring.  The weather, can you believe it, is actually sunny with virtually no wind!  Perfect weather to showcase the new mobile mapping system […]

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10 top tips for getting customers to come to you!
08.04.2015

Website Content During my trip to Social Media Marketing World in San Diego last week, Mark Schaefer, one of the worlds top Marketing Gurus has done some extensive research on content generation.  He has predicted that the Internet is set to grow by over 500% by 2020.  Oh boy! So, for example; if we are […]

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Gold Nugget Series 2015 #002 Measuring return on your marketing spend!
26.01.2015

Gold Nugget Series 2015 #002 – Measuring return on your marketing spend! Measuring return on your marketing spend!  Listen to this blog via sound cloud here I hear this over and over and over again.  “Elaine, how can we measure the money we spend on marketing?, the return on investment? ROI.  Marketing is a cost!” […]

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Gold Nugget Series 2015 #001 Getting your marketing started in 2015
31.12.2014

Gold Nugget Series 2015 #001 – Getting your marketing started in 2015 for Geospatial Companies LISTEN to this blog via Sound Cloud here 1. Dig out the ‘where we are going document’ if you have one.  You need to know what direction you are traveling in!  Why? So you don’t waste valuable resource and money, […]

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How to measure which Geospatial Publication is getting YOU noticed!
09.10.2014

How to measure which publication is getting YOU noticed!  Creating a Geospatial knowledge Hub. Opening and retuning from Intergeo 2014 Just returned from Intergeo 2014, what a great show!  Some very interesting things going on esp the new RiCopter from Riegl.  What was interesting compared to a couple of years ago is everyone and their […]

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How do I develop strategy?  Where do I start?
24.09.2014

  How do I develop strategy?  Where do I start?     Have you been wondering ‘where’ to start with strategy development?  Need to realign your business or just get ‘things’ moving? Your strategy depends on ‘what you and/ or your board want for the business’.   Ask yourself the following: What do I want […]

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Finding your way to the future
18.06.2014

Finding your way to the future.  by Elaine Ball How do you plan for the future? How does a company within the Geospatial sector plan ahead? How do you successfully find your way to the future? If you’re in product sales, do you switch strategies into service (as in ‘doing’ the job); if you’re a […]

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