Tag: Websites

Understanding Your Website Stats

Tracking how effective your digital marketing efforts are for your geospatial business really boils down to being able track the performance metrics across all of your digital channels. When the data is integrated and flowing from each of your channels, it gives you necessary information to look for trends, see how people are interacting with […]

The corporate website?  The key to B2B companies?  The slicker the better??? Or is it?

Remember not that long ago, text heavy websites that did not ‘ooozz’ creativity but provided the reader with as much information as possible.   The objective TO INFORM? Now…. fast forward to 2013 and beyond.  The corporate website MUST stay ahead of the creativity spiral! Or should it?  Let me come back to that point. The website is your hub!  […]