Tag: Mapping

Top 3 Explosive Marketing Tips for Geospatial Equipment Start-Ups
20.10.2017

  You’ve taken the plunge into starting your own business; all those tales of overnight success stories and raking in the big bucks are flying around your head. It’s great to dream big, right? But annoyingly, the ‘build it and they will come’ theory just isn’t always true. Marketing your business is essential to get […]

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How to Get the Most Out of a Tiny Marketing Budget
09.01.2017

Okay, I know this sounds crazy, but… (Wait for it…) Sometimes, just having a very limited marketing budget to work with can actually be a godsend. No really, I’m serious! I know what you’re thinking: But Elaine, this is your profession! Aren’t you supposed to be persuading me to hand over as much money as […]

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Want to Know If Social Media Really Works for the Geospatial Sector?  Read This
10.10.2016

    Want to Know If Social Media Really Works for the Geospatial Sector? Read This       Can social media marketing genuinely get results for businesses serving the geospatial sector? Well, the short answer is yes. In the next ten minutes, I’m going to show you why.   Back in February, we got […]

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Fly high with a UAV?  Should I invest?
22.02.2016

  Fly high with a UAV? Should I invest in a UAV?   At University I learnt about ‘Porters 5 Forces’, we have all been there and bought the management t-shirt! Blah blah blah My eyes glaze over! However……..   reading Valerie King’s latest news piece on UAVs in geodatapoint (February 2016) the subject is […]

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Lets blow up ISIS with a mobile mapper!
10.02.2016

Can you imagine shouting about something controversial in the Survey Community to get the attention of your target audience? Rachel Barnes, editor of Marketing talks about “Is fear of offending stifling your creativity?” Click here to read her article.   So, the question is, could you use this technique to get your name out there? […]

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LinkedIn Home Page – Geospatial
06.12.2015

LinkedIn Home Page – Geospatial (Part 1) and LinkedIn Profile Page (Part 2) I get asked all the time about quick and easy tips on using all types of Social Media Tools for the Geospatial Industry Globally.  So, I’m putting ‘sound-to-video’ and creating through Camtasia (My fabo new application! Whoop!) a series of clips dedicated […]

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