Tag: Content Marketing

Should Surveyors Publish their Prices?
11.04.2022

Synopsis  There is a fear if one publishes prices on their Survey Business website, it will be a race to the bottom.  Disaster will strike, you will lose your business, your livelihood and your bread and butter.  This is an article to highlight the very subject, dissect it and stick it back together.  I have […]

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💀 “Don’t build your content house on rented land” 💀 Joe Pulizzi
18.03.2022

Ironic ah! But it is as simple as that.     Here is why   💀Platforms like LinkedIn like you to stay on LI and are therefore tweaking and changing things so you stay put.  You used to export your contact list but that disappeared a few years ago now 💀 Remember Google +?  Google what?  […]

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Content Marketing 101 for Geospatialers
13.01.2022

Is content marketing a smart move for your geospatial business?  Content marketing can increase awareness, interest, and consideration from your company’s ideal customers or clients without breaking the bank. It’s also a great way to stand out from the competition and give your audience the information they need to confidently choose your business. Getting started […]

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Marketing Planning Tips For 2022 ✨
03.01.2022

Hey Friend, 2022 planning got you feeling like this guy? ➡️🤯 We’ve all been there, Geospatialers. When it comes to nailing your marketing plan for the year, looking at a blank page is equal parts intimidating and inspiring. Maybe you’re racking your brains for ideas…but coming up with zilch. Maybe your head is fizzing with […]

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What Content When Framework
14.10.2021

WHAT CONTENT WHEN FRAMEWORK- for Geospatialers Knowing what type of content to produce as a Survey Business or Geospatial Technology firm can be a real ball ache, but DON’T FRET Geospatialers because this ball has it covered ✅ Below 👇 I have shared some wicked-content-examples and showcased the types of questions you could answer.  The […]

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Diary of a Geospatial Marketer: The Isle of Man TT Report
14.06.2018

Hi everyone! Like Motorbikes? Like the Isle of Man TT? Like lasers? Last week I went over to the Isle of Man for the TT motor bike racing, and it was just incredible! The Isle of Man TT is the world’s ultimate road race. Not only is the Isle of Man a beautiful place to be […]

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Diary of a Geospatial Marketer: Florida Trip 2018
30.05.2018

Hello everyone, It’s been a busy time here at EBTM, with a recent trip to Florida for the the TUC 2018 conference. As some of you know I do a weekly VLOG on what EBTM gets up to in the Geospatial Marketing Industry. I am literally two weeks behind on this TopoDOT User Conference (#TUC18) VLOG […]

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Diary of a Geospatial Marketer: The “sexy” bit of feature extraction
10.04.2018

We’ve been fighting the incredible amount of snow here in the Yorkshire Dales over Easter, battling our way to the post office to get the latest “Get Kids Into Survey” posters out the door. The brand awareness for sponsoring this great poster has gone through the roof! We’re delighted to have recently added TopoDOT’s sponsored dog, […]

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Introducing the Content Marketing World Conference
30.03.2018

In this latest VLOG find out all about the amazing Content Marketing World Conference and how we can get you special discounts, and great hotel deals for this must attend event. If you are a geospatial marketer, surveyor and/or director this is the ultimate marketing conference that you need to go to. Find out more […]

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Diary of a Geospatial Marketer Friday 1st December 2017
01.12.2017

A Life as a Geospatial Marketer   These videos are not edited – its just a diary…. so warts and all! Especially today..   Got my butt down to Geodata in London on Thursday 30th November to mingle with the Geospatial Industry. What a nice wee conference. Loved Martyn’s (from KOREC) presentation “What Next for the […]

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How to Leverage Your Most Powerful Marketing Resource – For FREE
14.02.2017

  You’ve seen the Wizard of Oz, right? Well, just in case it’s been a while, here’s a recap: Dorothy finds herself plonked in a strange, unfamiliar land where she picks up some equally clueless friends. They make a long and difficult journey to find a revered and supposedly all-powerful figure who can sort all […]

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The Hottest New Geospatial Marketing Trends from Intergeo 2016
24.11.2016

  “I’m wearing your pants!” Yes, that was the first thing I heard someone shout out to me when I walked into Intergeo 2016, from Daniel from Intergeo no less. Remember when I told you about the branded underwear we gave away at Geobusiness back in May? Looks like that marketing push is still going […]

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