Part of the Geospatial Growth Series Right, let’s talk about something that’s been rattling around in every geospatial WhatsApp group and LinkedIn comment section this year: uncertainty. Budgets wobble. Clients go quiet. Projects that were “definitely happening in Q2” mysteriously vanish into Q4, or just… don’t happen. And somewhere in a portacabin on a windswept […]
Part of the Geospatial Growth Series Let’s talk about the client you never quite expected. You know the one. They came in through a side door, maybe a chance introduction at a conference, a referral from someone you hadn’t spoken to in years, or a cold call that happened to land on the right desk […]
Running a geospatial business of any kind isn’t meant to be easy, but it shouldn’t be terrible either. I see how many of you struggle, busting your balls for minimal profits, working all hours of the day, night, and weekends… It shouldn’t be this hard, guys. And it doesn’t have to be. Let’s make 2024 […]
Welcome to 2024, a year of uncomplicated elegance and pure delight. My word this year: “Simplicity” As we step into 2024, the mantra ‘Embracing Simplicity’ isn’t just a quaint notion; it’s a vital strategy for marketers everywhere who work for geospatial-based businesses. In a world brimming with complexity and constant change, we often find ourselves […]
Synopsis There is a fear if one publishes prices on their Survey Business website, it will be a race to the bottom. Disaster will strike, you will lose your business, your livelihood and your bread and butter. This is an article to highlight the very subject, dissect it and stick it back together. I have […]
Ironic ah! But it is as simple as that. Here is why 💀Platforms like LinkedIn like you to stay on LI and are therefore tweaking and changing things so you stay put. You used to export your contact list but that disappeared a few years ago now 💀 Remember Google +? Google what? […]
Is content marketing a smart move for your geospatial business? Content marketing can increase awareness, interest, and consideration from your company’s ideal customers or clients without breaking the bank. It’s also a great way to stand out from the competition and give your audience the information they need to confidently choose your business. Getting started […]
Hey Friend, 2022 planning got you feeling like this guy? ➡️🤯 We’ve all been there, Geospatialers. When it comes to nailing your marketing plan for the year, looking at a blank page is equal parts intimidating and inspiring. Maybe you’re racking your brains for ideas…but coming up with zilch. Maybe your head is fizzing with […]
WHAT CONTENT WHEN FRAMEWORK- for Geospatialers Knowing what type of content to produce as a Survey Business or Geospatial Technology firm can be a real ball ache, but DON’T FRET Geospatialers because this ball has it covered ✅ Below 👇 I have shared some wicked-content-examples and showcased the types of questions you could answer. The […]
Hi everyone! Like Motorbikes? Like the Isle of Man TT? Like lasers? Last week I went over to the Isle of Man for the TT motor bike racing, and it was just incredible! The Isle of Man TT is the world’s ultimate road race. Not only is the Isle of Man a beautiful place to be […]
Hello everyone, It’s been a busy time here at EBTM, with a recent trip to Florida for the the TUC 2018 conference. As some of you know I do a weekly VLOG on what EBTM gets up to in the Geospatial Marketing Industry. I am literally two weeks behind on this TopoDOT User Conference (#TUC18) VLOG […]
We’ve been fighting the incredible amount of snow here in the Yorkshire Dales over Easter, battling our way to the post office to get the latest “Get Kids Into Survey” posters out the door. The brand awareness for sponsoring this great poster has gone through the roof! We’re delighted to have recently added TopoDOT’s sponsored dog, […]