Tag: LiDAR Marketing

Diary of a Geospatial Marketer: The Florida Trip Part 2
30.05.2018

Hey everyone, Welcome to part two of my Florida trip VLOG. I check in two days just before the TUC 2018 conference in Orlando Florida where the guys were busy packing boxes and finalising presentations. With 211 attendees this year we were in for a busy time at the conference with lots of technical sessions […]

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Diary of a Geospatial Marketer: Smart Cities Revealed
26.04.2018

Hello everyone, This week we have BIG NEWS PEOPLE! The National Society of Professional Surveyors (NSPS) are onboard with #GetKidsintoSurvey. A huge thank you to Timothy Burch Trisha Milburn and team! Get the scoop on my up and coming talk at TUC, the TopoDOT user conference in Orlando next month where I will be delving into […]

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Follow These 6 Steps to NAIL Your Sales Lead Generation
30.11.2017

Remember that time one of your clients bought a complete LiDAR remote sensing system on the spur of the moment? That’s right, they didn’t. BECAUSE NO ONE DOES THAT. Here in the geo-space, people think pretty damn carefully about the technology they’re going to invest in. It takes time to make a decision. A sales […]

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Top 3 Explosive Marketing Tips for Geospatial Equipment Start-Ups
20.10.2017

  You’ve taken the plunge into starting your own business; all those tales of overnight success stories and raking in the big bucks are flying around your head. It’s great to dream big, right? But annoyingly, the ‘build it and they will come’ theory just isn’t always true. Marketing your business is essential to get […]

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9 Copywriting Tips that Really Work in the Geospatial Sector
12.05.2017

    9 Copywriting Tips that Really Work in the Geospatial Sector Take a look at this paragraph for a moment: “We empower corporations to future-proof their construction investments by leveraging site-specific seismic motion best practices that deliver tremendous value and continually delight our clients. By moving the needle on core competencies like nonlinear and […]

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How to Build Trust in Your Brand
07.02.2017

Imagine you walk into the exhibition at GEO Business 2017 this May and you see two stands in front of you advertising aerial photography and photogrammetry services.   GEO Business 2017   As it happens, these are exactly the services your company needs at the moment. And on the face of it, they seem to be […]

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Don’t Even Think About Online Advertising Before You’ve Read THIS
19.10.2016

  Online advertising has come a long, long way in recent years. Retargeted advertising means that you can hone in on precisely the customers you want to talk to, and ensure you don’t waste time and money on scattergunning inappropriate leads. A wealth of analytics tools means you can figure out exactly what works – […]

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