Tag: Crowd

Show Advertisements VS Own Marketing Techniques

Show advertisements vs own marketing? Nearly all trade shows offer their own marketing (and therefore advertising) services as it is a great way to automatically gain the eyes of the attendees! However, this comes at quite a hefty cost.  We at Elaine Ball Ltd are here to discuss other methods which might involve a bit […]

Do online crowds work for B2B companies?

I’ve just read an article in The Marketer (www.themarketer.co.uk) titled Crowd Control.  Muireann Bolger explains how today’s consumers are using social media to make decisions.  People are flocking in the crowds to obtain, check and make decisions on information that has been posted on the web.  Checking if product x will work?  We have seen this with http://www.tripadvisor.co.uk.  But […]