Diary of a Geospatial Marketer: Content Planning

April 20th 2018

SOMETHING BIG IS HAPPENING! It involves National Society of Professional Surveyors (NSPS) but you will have to wait!

We’ve purchased a new camera! Today we’re shooting this VLOG on the Canon EOS 750, it’s taken some getting used to but we love it so far.

This week Elaine talks about the importance of planning with content calendars, getting out of information silos and thinking ahead. Find out who is using content well and utilising LinkedIn to get the message out there. We talk about what’s working and what could be done better, being consistent with your message and your brand.

Get the latest on Elaine’s up and coming talks for the TopoDOT user conference in Orlando which will focus on internal communications and selling.

Get your latest book recommendation! This week Elaine recommends Brandscaping by Andrew Davis.

We give an update on our Get Kids into Survey campaign, which is taking off! Revealing more changes to the poster including new characters and the fresh Smart Cities design, with a big shout out to our great new sponsors!

Oh and at some point we have Harry Potter’s Nimbus 2000 turn up, it’s all go in this weeks VLOG, check it out here.

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