Geospatial Sales & Marketing Training

Customised Marketing Training for your Geospatial People

Get hands-on or virtual learning with Geospatial Marketing Expert Elaine Ball

As 2020 turns into an interesting year for Surveyors, Equipment Manufacturers and Resellers (as well as the general Joe Blogs) of Geospatial stuff.  Businesses have to think on their feet!  How do you sell a laser scanner when you can’t visit the office? (at the moment?) Or… We have tried to launch a webinar but too many people are doing the same thing!  Survey Business Owners, Sales Managers and Marketers of Geospatial Companies are now in a dilemma!  How? What? When?  Help?

To get you through this period of time (be it the whole of 2020?) we have to ‘slow-down-to-speed-up!’ (psst… I stole that line from Marketing wizz Ann Handley – A Super Marketing Rockstar!).  Her saying is true!  We must just pause to think about what makes us stand out from the crowd?  What can we do differently?  How can we plan for the uncertain future?  What do I need to do differently?

 

I bet there is a lot of questions popping up in your heads right now?  I know the feeling!  So I am here to offer you two solutions…. 1). Training – how can you become a better Marketer?  and 2). Mentoring.  A comfort blanket!  Someone to bounce ideas off?

What does Elaine Ball provide?

  • I will work with you to assess your Marketing training needs.  Be it how to launch a new campaign in this crazy time to how do I plan for an uncertain future?
  • If you need a shoulder to cry on, a comfort blanket – just someone to bounce ideas off?  Then I’m your gal! From strategic direction to a little support on making a serious purchase within your business!  I can help!
  • I can delivery in-house training but at the moment lets keep it Virtual!  And that is ok! Plus it saves a ton of cash and time!  Time is so important!
  • Training is delivered in modules and I will work with you to confirm what you need.
My staff and I worked closely with Elaine on a time sensitive Marketing Campaign for a new critical product release at a major International trade show. Elaine and her team, despite being an ocean away, were both prompt and punctual on every scheduled phone call, every email, every meeting, every deliverable and met every deadline we had put forth. Elaine and her team did an excellent job of assisting us in a European market that was not our expertise to gain both awareness and visibility of our new product, I was not disappointed in the results. I would therefore, indefinitely, recommend Elaine because of the professionalism, enthusiasm and technical marketing ability Elaine brought to the table during this project.
Nick Ackerson, DirectorGlobal Marketing and Product Management at LTI

Why is Elaine Ball so good?

Elaine Ball is a highly qualified Geospatial Marketing professional – starting her career in 1997! “Gosh am I that old?”

Elaine surrounds herself with a team of Geospatial Marketing Consultants who have years of experience within the Survey Industry.  Be it Hydrography, Land Survey, Mining or Forestry to name but a few.  Geospatial or Survey being at the core!   Elaine and her team of Geospatial Marketers come with ambition, enthusiasm and action!

What are the benefits?

  • Years and years and years of International Marketing and Geospatial Industry experience
  • Board level experience (Marketing Strategy development)
  • Planning and Implementation experience
  • Understand Industry know how, terms and culture
  • Tried and tested methods
  • Straightforward, non jargon training methods
  • We work around your needs and time frame

How much will this cost me?

Marketing Training

UK companies

  • Virtual or In-house Marketing training £1,250 + vat + expenses (per day)
  • For Virtual we split the training into 3 x 2hr blocks
  • Expenses are charged at cost +10% (travel, hotels etc if requried)
  • To receive the optimum training a maximum of
    • 8 people is recommended for in-house training
    • 4 people is recommended for virtual training
  • Geospatial Marketing Workbooks are provided

Outside UK/ Overseas companies

  • Virtual or In-house Marketing training $2,200 + expenses (per day)
  • For Virtual we split the training into 3 x 2hr blocks
  • Expenses are charged at cost +10% (travel, hotels etc if requried)
  • To receive the optimum training a maximum of
    • 8 people is recommended for in-house training
    • 4 people is recommended for virtual training
  • Geospatial Marketing Workbooks are provided

Marketing Mentoring

UK companies

  • Virtual Marketing Mentoring £200 + vat per hr
  • Min block of 3hrs
  • One-on-one mentoring

Outside UK/ Overseas companies

  • Virtual Marketing Mentoring $300 per hr
  • Min block of 3hrs
  • One-on-one mentoring

Inspirational marketing people and companies to follow

  • Ian Cleary and his amazing social media business Razor Social
  • Content Marketing Evangelist Joe Pulizzi
  • Social Media Examinar Mike Stelzner
  • The Queen of Facebook Mari Smith
  • The Pool Guy Marcus Sheridan
  • Carla Johnson the whizz B2B Marketer and co-author of EXPERIENCES: THE &TH ERA OF MARKETING
  • Dave Reibstein, Dean of Marketing at Wharton Uni and Co-author of Marketing Metric (and Elaine’s mentor)
  • Buyer Personas – the awesome book on how to focus on the right customer by Adele Revella
  • Jonah Berger the Best Selling Author of CONTAGIOUS – a MUST read on HOW things catch on… (Psst… Jonah loooooovvveeeesss Bianchi Bikes)
  • Engineering Marketer Rebecca Geier and her awesome book SMART MARKETING FOR ENGINEERS
  • The awesome inspiring Ann Handley and her amazing book on Everybody Writes

Some of our amazing Clients

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